Content Productions provides a wide range of services to Blue Eskimo. We’ve worked with Blue Eskimo for around a decade – and have successfully rebranded their business, developed a market-leading website, helped to promote them both online and offline – and much more.
A brief video to introduce Blue Eskimo
We created this short video for use on the company’s website and social media pages – and to be sent as an ‘introduction’ to potential clients and candidates. The video was written to position why Blue Eskimo is the market leader for recruitment in the learning sector.
Salary survey results video
The key findings of Blue Eskimo’s annual survey
Each year, we undertake a comprehensive research programme on Blue Eskimo’s behalf. The results are published in a detailed PDF document – and in a short video. The survey is a successful content marketing tool which has raised the profile of the company, significantly increased market awareness, boosted credibility and enabled Blue Eskimo to connect with many more people.
Logo, stationery and print design
We helped Blue Eskimo refresh their logo design (to modernise it without utterly changing it) and then to create a cohesive visual identity across the company’s website, stationery, advertising, exhibition stands and more.
Website design and content
Content-managed, sector-leading website
Blue Eskimo’s website is fully content-managed, which enables the Blue Eskimo team to add, edit and remove pages (including jobs) with ease. Visitors can find jobs, build a shortlist and then apply online – and can sign up for automatic job alerts via e-mail.
Apart from the job advertisements, which are created in-house by Blue Eskimo’s team, we provide all of Blue Eskimo’s website content. This includes copywriting and images for positioning pages – and also articles for the ‘resources’ section of the website (often self-help guides).
Annual research to create powerful content
Each year, we undertake a salary and work survey on Blue Eskimo’s behalf. We’re responsible for creating the survey, promoting it, collating the results, publishing a detailed results document and a short ‘key findings’ video – and then publicising the results online and offline, using online publicity and articles in the learning sector’s printed publications.