Introductory video

A brief video to introduce Blue Eskimo

We created this short video for use on the company’s website and social media pages – and to be sent as an ‘introduction’ to potential clients and candidates. The video was written to position why Blue Eskimo is the market leader for recruitment in the learning sector.


Salary survey results video

The key findings of Blue Eskimo’s annual survey

Each year, we undertake a comprehensive research programme on Blue Eskimo’s behalf. The results are published in a detailed PDF document – and in a short video. The survey is a successful content marketing tool which has raised the profile of the company, significantly increased market awareness, boosted credibility and enabled Blue Eskimo to connect with many more people.


Corporate identity

Logo, stationery and print design

Blue Eskimo business cards and logo

We helped Blue Eskimo refresh their logo design (to modernise it without utterly changing it) and then to create a cohesive visual identity across the company’s website, stationery, advertising, exhibition stands and more.


Website design and content

Content-managed, sector-leading website

Blue Eskimo website

Blue Eskimo’s website is fully content-managed, which enables the Blue Eskimo team to add, edit and remove pages (including jobs) with ease. Visitors can find jobs, build a shortlist and then apply online – and can sign up for automatic job alerts via e-mail.

Apart from the job advertisements, which are created in-house by Blue Eskimo’s team, we provide all of Blue Eskimo’s website content. This includes copywriting and images for positioning pages – and also articles for the ‘resources’ section of the website (often self-help guides).

Go to the Blue Eskimo website


Content marketing

Annual research to create powerful content

Blue Eskimo salary survey

Each year, we undertake a salary and work survey on Blue Eskimo’s behalf. We’re responsible for creating the survey, promoting it, collating the results, publishing a detailed results document and a short ‘key findings’ video – and then publicising the results online and offline, using online publicity and articles in the learning sector’s printed publications.


Photography

Social media profile images

We photographed the Blue Eskimo team, so that the company could use consistent, high-quality profile images across social media websites such as LinkedIn.


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Work undertaken includes:

  • Content marketing
  • Copywriting
  • Video production
  • Website design

Our client says:

Content Productions has been creating our website content – and helping with our content-marketing – for almost ten years. Their work for us includes publicity campaigns, videos, copywriting, printed design and photography. These have measurably helped our business grow – from a standing start, to a point where over 80% of candidates within our target sector say they’d choose us to help them find their next job. If that's not marketing success, I don't know what is.

Nick Jones, Blue Eskimo