Building better marketing

Engage people all of the time, so, when they want to buy, you already have a relationship with them.

Content marketing cultivates better customers

Marketing, sales and advertising only work when people are ready to buy, or open to buying, which is typically between 3%–7% of the time. People only engage with you when they want to; when they are ready to. But content marketing can engage people up to 100% of the time, by providing useful or entertaining content. Content marketing talks to people about their needs and interests, not yours – making it relevant most of the time, not some of the time. When people want to buy, you already have a relationship with them.

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Building a content-marketing strategy

We help organisations to build a content-marketing strategy that connects them with more customers.

Content that engages, educates and entertains

We help organisations to devise and plan a content-marketing strategy that helps to connect them with customers, by delivering content of real value to them. We’ve helped organisations to reach customers, and build a following, using newsletters, articles, videos, tutorials and more. With in-house design, copywriting and video production facilities, we’re able to create high-quality campaigns that are tightly aligned to the customer’s content-marketing strategy. We’re adept at helping organisations to tell their stories in an authentic voice – using the most effective and appropriate media.

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